You won't regret it. When I started marketing online in 2006, I had never heard of solo ads. Maybe they did exist but they were not mentioned to me as a way of generating leads. Fast forward to 4 years ago and I learned something about them from Daegan Smith. He was Email Database enthusiastic about them - he thought they were the best things since 'sliced bread'. Solo advertising can be an easy way to get visitors to your site, which in turn should produce plenty of leads. I have made sales from them and will continue to run solo ad campaigns depending on the quality of the list and the reputation of the list owner.
The advantages of solo advertising is that it is quick and simple - no techie skills required. The downside is that some list owners are less than Email Database reputable, so avoid them at all costs. You should also avoid lists comprised of people who live in third world countries Email Database such as India and Bangladesh. What is a Solo Ad? Essentially you are renting a list from the owner of the list. The list owner will charge you on a cost per click basis which will typically run from 30 cents to $1.50 a click. You simply purchase the required number of clicks and the owner will send your ad in email form to his list.
There are thousands of lists but you can narrow it down to lists that are niche specific, such as in the affiliate marketing, make money space. In summary: 1. A solo ad happens when a list owner sends a promotional email to their list about your offer 2. You Email Database purchase clicks (visitors) from the list owner - he will send your offer to his list until your click order has been satisfied 3. Your initial objective is to have as many of the clicks convert to an opt in (lead) Anatomy of a Successful Solo Ad Campaign Normally I don't spend a lot on a single campaign at least until I get a good result.